Three days of focused, structured business development and information exchange about the state of mobile payments.
USA: Industry leaders are predicting a drastic climb in mobile payments over the next four years. Researchers estimate that Mobile payment transactions will reach $800 billion by 2019, and that number will continue to grow. As customers continue to demand a convenient and seamless mobile checkout process, merchants are scurrying to keep up with those demands.
Organizations have been spending up to six or seven figures on building mobile apps or mobile sites for the company. These companies have been seeing extensive growth in mobile traffic and engagement, but they lack direct ROI from these upgrades. One of the biggest challenges is the checkout process that takes too long to complete and the technology disruptions that continue to occur. Shopping cart abandonment rate is 97% on mobile devices, and if organizations can get 2% of those potential sales to complete checkout processes, online sales would double.
CIOs and senior technology executives are fully aware of the consumer demands and the need to make these