Kevin Owocki woke up at 4am this morning with an idea. When someone visits a news site and their web browser uses an ad blocker, he thought, what if the site replaced ads with an invitation to donate a fraction of a bitcoin? Even in blocking its ads, readers could instantly contribute to the site’s well-being. They could pay, albeit a very small amount, for the stories they want to read.
“You read all the time about how publishers are having trouble migrating their business model to the 21st century,” says Owocki, a software developer in Colorado. “It just seems like micropayments is where that should go.”
Even in blocking its ads, readers could instantly contribute to the site’s well-being. They could pay for the stories they want to read.
So, at 4 am, Owocki built a tool that makes this possible and threw it onto GitHub. By mid morning, the tool—AdBlock-to-Bitcoin—was a popular topic at Hacker News, a major online hangout for software engineers. “Personally, I think bitcoin is the move,” said one commenter. “The long-term deflationary nature, the hivemind of sage engineers swarming around scalability, with the