Having My Mind Changed About Bitcoin: How Dr. Shapiro Did It

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As I walked around TechCrunch Disrupt NYC recently, I was bombarded with messaging, product demos and pitches.

Until I met a young lady who didn’t know I was a tech journo. She had one goal, after I announced that “Bitcoin isn’t my thing.” To change my mind.

It didn’t matter who I was nor what I did. She saw me as a challenge. To change one mind at a time.

And she did it discretely with diplomacy and gentility; almost lovingly. The things she was saying made so much sense and were made in the context of appreciation for innovation while trying to infect me with her passion about Bitcoin.

Her name was Melanie Shapiro and she’s the founder CEO of Bitcoin’ company, Case Wallet Inc. which is based in Rochester, New York. Case offers what TechCrunch called “an insanely secure Bitcoin hardware wallet.”

Dr. Shapiro is no slouch. In full possession of an MBA and Ph.D. in Management and Marketing, Shapiro talks excitedly and very genuinely about Bitcoin.

She and the company just landed $1.5 million in investor money, also from no slouches, RRE Ventures, Highline Venture Partners and one of her alma maters, the Rochester Institute of Technology Fund. The heightened significance of RRE’s investment is that a co-founder of RRE is James D. Robinson III, a longtime Chairman CEO of American Express. The legitimacy this adds to a Bitcoin-related business is immense.

Case Bitcoin Wallet from Case.

Melanie Shapiro worked me over with a series of soft/hard-edged quotes that shifted my opinion about Bitcoin dramatically.

I don’t know about you, but I

Originally appeared at: http://www.huffingtonpost.com/billrobinson/having-my-mind-changed-on_b_7613676.html