Verizon’s seductiveness in appropriation Yahoo has turn something of a fun in certain quarters–witness Bloomberg‘s mocking podcast from final month. To some analysts, a telco giant’s DNA doesn’t block with a capabilities compulsory to attain in media, a universe driven by artistic instincts and red-carpet dazzle.
To get to a bottom of a puzzle, we talked with a tip coronet during Verizon, including authority and CEO Lowell McAdam; executive clamp boss Marni Walden, who leads creation and new business; and AOL CEO Tim Armstrong, who sole AOL to Verizon for $4.4 billion final year. Read a #longreads underline on Verizon’s media ambitions, and decider for yourself either a telco stands a possibility opposite a likes of video leaders Netflix, Hulu, Google, and Facebook. AOC