Ledger, the French company known for its range of bitcoin hardware wallets, has launched a new extension of its product line: the Ledger Blue.
Billed as “the most advanced hardware wallet on the market today”, the Ledger Blue is a significant departure from the thumbdrive style of Ledger’s previous products. With a 320 x 480 pixel screen (along with BlueTooth and near-field communication (NFC) capability), it’s a handheld touchscreen device that can run a number of different applications.
In a video call, Ledger CEO Eric Larchevêque talked to CoinDesk about the product’s evolution, design philosophy and target market.
Support for smart contracts
Ledger launched its first product, the Ledger Nano, in December 2014, marketed at the time as a small, secure and low-cost hardware wallet.
Then, earlier this year, the Nano S was released – a line extension that included both a small LED screen and support for other cryptocurrencies like ethereum and litecoin. (Ultimately, it was hailed as a more affordable competitor to the popular Trezor wallet).
The launch of the Blue now comes as as a response to the increasingly complex needs of an ecosystem that now includes smart contracts, token exchanges and other types of asset