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Huobi, the world’s third biggest cryptocurrency exchange, is launching a new virtual currency marketplace in the US via a new company called HBUS, according to an official press release.

HBUS has opened its office in San Francisco.

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The company says that it will be attractive to customers because of its user-friendly interface and wide selection of cryptocurrencies.

According to the press release, HBUS intends to expand “aggressively”, seeking out partnerships with blockchain projects and offering discounts and giveaways to new customers.

For example, the official website states that HBUS is opening with a promotional offer of fee-free trading for 30 days, and is doing a Bitcoin giveaway competition for people who deposit $1,000 or more – they can win 0.1 BTC, equal to around $768 at the current rate.

The new company also wants to employ 60 people at its new office and to that end is “hiring on all fronts”. One of the jobs on offer is as ‘recruiter’.

Customers will have to complete a KYC process before being allowed to trade. Recent research showed that the majority of major cryptocurrency companies do not comply with these requirements.

Ken Wang, HBUS General Manager of Operations, said: “We are excited to launch a fully compliant virtual currency platform for the American audience.”

Huobi initially announced its plan to open an office in that city in January 2018.

Huobi is originally from China, but after outstaying its welcome there it opened offices in Hong Kong, South Korea, and Singapore. It has made moved on Japan, and in April 2018 announced plans to open up in London too.

We reported on Huobi Wednesday when it announced a new competition in which it will offer financial rewards to encourage teams to compete to design a new public blockchain. The goal is to eventually migrate the entire system to this new chain.

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