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The media and entertainment industry is moving on from print and regular audio-visual media to virtual reality (VR) and augmented reality (AR), offering a more immersive experience to the customers. While there is a lot of interest surrounding VR/AR applications, the industry is still in its nascent stages with a majority of the users falling into the early adopters and early majority categories.

Poised for huge growth in the coming years, the virtual reality industry is currently valued at $2.5billion and slated to cross $5 billion in the next couple of years. While the sector continues to grow, content providers have their own set of challenges to overcome before they emerge profitably. The costs involved in creating VR/AR content is much higher than regular content, which makes it necessary for them to generate revenues through various models, including micropayments.

The current payment solutions and platforms aren’t ideal for handling all forms of transactions. Cryptocurrencies can be really helpful in such a scenario, and Content Coin is one such cryptocurrency that ensures the benefit of both content creators and consumers in the VR/AR space.

Content Coin is created by Blockphase, a global multi-cultural company with expertise in the blockchain, entertainment, digital media and content distribution ecosystems. The cryptocurrency is created with the intention to enhance the benefits offered to VR/AR content consumers while allowing the content creators to leverage on additional methods for monetizing their work and efforts.

In order to make the Content Coin’s vision a reality, the platform’s creators have announced the launch of an ICO campaign. The campaign allows investors to become part of the new revolutionary movement in the VR/AR industry. Through the ICO, the cryptocurrency platform intends to raise a minimum of $250,000 which will enable it to create a web and mobile destination for adding and hosting professional 360-degree video content and short films. The ICO campaign has milestones in place; over $400,000, over $750,000, between $1 million and $3 million and more. With each passing milestone, Content Coin platform will continue to add more features to turn it into a comprehensive cryptocurrency platform.

Content Coin presently has its pre-sale going on and those who are interested in being part of it can visit the official website here.

 

Disclaimer: The opinions expressed in this article do not represent the views of NewsBTC or any of its team members.  NewsBTC is not responsible for the accuracy of any of the information supplied in Sponsored Stories/Press Releases such as this one.
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