Strategy, formerly known as MicroStrategy, announced the purchase of an additional 6,911 Bitcoin (BTC) for a total of $584.1 million. This brings its total Bitcoin holdings to the remarkable 500,000 BTC mark.
The acquisition of these 6,911 BTC took place between March 17 and 23, at an average price of $84,529 per BTC, including fees and expenses. The company now owns a total of 506,137 BTC, which it acquired for a total price of $33.7 billion. This corresponds to an average purchase price of $66,608 per Bitcoin across all purchases.
MicroStrategy’s Bitcoin Asset Valuation and Funding Strategy
The current market value of one Bitcoin is approximately $87,500, giving the Strategy’s total Bitcoin holdings a value of $44.3 billion, representing an unrealized gain of $10 billion. The return on the company’s Bitcoin investment so far in 2025 is an impressive 7.7%.
To finance the recent purchase, the company used proceeds from its ongoing stock sale programs. Between March 17 and 23, 1.975 million shares of its common stock (MSTR) were sold, raising $592.6 million after fees.
The company also raised $1.1 million from the sale of 13,100 shares of its Series A perpetual preferred stock (STRK).
Strategy continues to hold $3.57 billion of MSTR shares and $20.99 billion of STRK shares available through these programs, allowing the firm to continue its Bitcoin purchase strategy.
Impact on Institutional Bitcoin Adoption
MicroStrategy holds more than 2% of the circulating Bitcoin supply, accounting for a significant market share.
The timing of the transaction is opportune, as institutional interest in cryptocurrencies is growing. For example, inflows into exchange-traded funds (ETFs) have recently increased, and several U.S. states are exploring Bitcoin as a strategic asset for their general fund investments.
The firm’s purchasing activities could boost not only institutional investors but also government confidence in Bitcoin.
Nevertheless, the market faces financial and regulatory challenges that call into question the long-term sustainability of Strategy’s reliance on equity sales for acquisitions. If the stock’s performance or investor interest declines, the long-term viability of its strategy could be called into question.
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